Real Wheat. Real Flavor. No Baggage.

It's time to call a truce with gluten, starting with cake mix.

Heritage Grains, Milled in Texas.

Our heritage grain cake mixes deliver authentic flavor and perfect texture without the baggage that comes from factory wheat. Starting deep in the heart of Texas, we're coming full circle by bringing European stone-milling traditions and real wheat to a new generation.

US VS THEM

Scroll left to right  Basic mixes Ollin gluten-free mixes artisanal mixes
Flour
Wheat that's been processed beyond recognition
Heritage and ancient grains (aka real wheat)
Almonds? Oats?? Everything except wheat
Same factory-flour found in commercial brands, but with a premium cost
Chemicals and Preservatives?
Taste & Texture
Overly-sweet and artificial
Moist with a tender crumb, all delicious
Cardboard-y and blah
Where's the flavor?
Gluten-Postitive Vibes?

wheat grown by farmers known by name, not yield

  • TAM 105: A neutral hard red wheat grown in Miles, TX that gives just the right amount of fluff.
  • Spelt: Over 7,000 years old but doesn't look a day over 100. Call her a superfood, and you'll make Spelt blush.
  • Rye: Not your grandma's rye. Spicy, mysterious and a chocolate-enhancer. You'll be asking for more.
  • No artificial flavors. Just wheat.

wanted: the flour outlaws

Ever notice how wheat feels different when traveling abroad? You're not imagining it. We've ditched common practices that give gluten its bad reputation, leaving you with flour that's actually good for you

  • roller-milling

    The fast, hot process that strips away all the good stuff.

  • bleached wheat

    Chemical treatments that make flour look "whiter"

  • enriched wheat

    Adding back nutrients that are stripped out in the first place.

  • enhancers

    Adding vegetable oils and emulsifiers that extends shelf life.